Posts Categorized: Search Engine Optimization

Mobile-Friendly Websites Are The Future

When you have a website built for your practice, you may assume most people will access it on their laptops or desktops. For years these were the primary places to surf the web and look up businesses or dental practices. However, times have changed and with them, so has the importance of a mobile-friendly site…. Read more »

Do You Have Questions About SERM?

Have you ever Googled yourself? Have you ever been curious and looked up your business or dental practice? In some cases, you may not like what you see in the first few results. What can be done to address this? With search engine reputation management (SERM) you can take steps to address three common issues… Read more »

Even Referral-Only Practices Still Need SEO

Dental practices can attract clients using a variety of means. However, some practices rely mainly on patient referrals. If your practice attracts new clients using patient referrals, do you still need an engaging website or an active online presence? You may assume the answer is no, but in fact, SEO is still crucial for businesses that mainly… Read more »

5 Things You Need To Know About SEO

Search engine optimization is the key to a successful online marketing strategy. However, SEO techniques and strategies are always changing and can be confusing for many business owners. What search engines look for continues to change as they update algorithms to create better user experiences. As the owner of a practice or business, what do… Read more »

Google offers local business page email verification

In a recent update from Google, they now are allowing email verification of Google + Business Pages. What does this mean for the business owner and the agency providing local online optimization? It potentially means no more waiting for postcards in the mail. As many of you may have already experienced, Google sends postcard sized letters… Read more »

Ranking Factors for Beginners: On-page – Part 1

Google utilizes an estimated 200 factors when ranking a website. You can argue the exact number, but it doesn’t technically matter how many factors there are. It matters how consistently you can optimize for them. Ask any professional in the online marketing industry and they’ll give a myriad of answers regarding which factors matter most. Consider this a… Read more »