Posts Categorized: Search Engine Optimization

Even Referral-Only Practices Still Need SEO

Dental practices can attract clients using a variety of means. However, some practices rely mainly on patient referrals. If your practice attracts new clients using patient referrals, do you still need an engaging website or an active online presence? You may assume the answer is no, but in fact, SEO is still crucial for businesses that mainly… Read more »

5 Things You Need To Know About SEO

Search engine optimization is the key to a successful online marketing strategy. However, SEO techniques and strategies are always changing and can be confusing for many business owners. What search engines look for continues to change as they update algorithms to create better user experiences. As the owner of a practice or business, what do… Read more »

Google offers local business page email verification

In a recent update from Google, they now are allowing email verification of Google + Business Pages. What does this mean for the business owner and the agency providing local online optimization? It potentially means no more waiting for postcards in the mail. As many of you may have already experienced, Google sends postcard sized letters… Read more »

Ranking Factors for Beginners: On-page – Part 1

Google utilizes an estimated 200 factors when ranking a website. You can argue the exact number, but it doesn’t technically matter how many factors there are. It matters how consistently you can optimize for them. Ask any professional in the online marketing industry and they’ll give a myriad of answers regarding which factors matter most. Consider this a… Read more »

Why Did My Rankings Drop?!

We all know that websites are not monuments set in stone. They need to constantly be updated with new pages, new information, or in some cases, a redesign to meet user expectations. However, what happens when you launch a new site to change your existing one only to find that your SEO ranking has subsequently… Read more »