Posts Categorized: Search Engine Optimization

Keyword targeting: Is it really necessary?

Last week, an article by Niel Patel — founder of KISSmetrics — about 6 aspects of SEO the busy entrepreneur can finally stop worrying about caught our eye. We’ve already talked about whether ranking #1 on Google is all it’s cracked up to be, but what about keyword targeting? Neil says… Stop worrying about keyword targeting. According… Read more »

Technical SEO Tips: Domain Names

If you’ve ever been curious about how domain names affect your website’s SEO, read on. Over time, the direct and indirect impacts of domain names on website rankings and signals have evolved. At one point, keyword specific domain names, such as “” would rank higher in search results for queries that included those three words: “mens,” “blue,”… Read more »

Ranking #1 on Google: Is it really all it’s cracked up to be?

In yesterday’s blog post about why user experience is everything, we quoted well-known SEO expert Neil Patel of KISSmetrics. Another article by Niel caught our eye this morning. This time, about 6 aspects of SEO the busy entrepreneur can finally stop worrying about. Here’s what jumped out at us. Stop worrying about number one ranking…. Read more »

3 More Technical SEO Tips

Did you just launch your first website? Congratulations! Did you just have your site rebuilt so it’s responsive? Even better! In both cases, you need to make sure your website is technically on par with SEO standards. But, what does that mean? Simple things like 301 redirects, permalinks, and sitemaps can play a big role in… Read more »

Keywords as SEO: The shift from stuffing to user intent

In yesterday’s blog post about the sin of thin content, we mentioned how keyword stuffing used to be a legal and credible SEO technique but isn’t anymore. That got us thinking about how the art of a keyword-focused website page has evolved over the years. What’s changed about this once-killer SEO technique, and how do… Read more »