Month: November 2015

Should You Try Holiday Blogging?

In 2013 Marketing Sherpa found that over 53% of polled business reported blogging as their most effective SEO tool. You should never underestimate how much a regularly maintained blog can help boost your ranking. However, the first issue many people run into is a pretty obvious one: What do you write about? Well, first consider… Read more »

4 Technical SEO Tips

Your online presence doesn’t stop at content. No, it requires much more than just writing a few great posts every week and publishing them on your website’s blog. What you need to focus on once you have your content creation system in place is your technical SEO. It’s what allows search engines and users to… Read more »

Why Do You Need SEO? Pt. 2

Last week we took a look at five reasons your business can benefit from a solid search engine optimization strategy. This week we continue with five more reasons search engine optimization can help your business grow and attract new clients. Don’t repeat the mistakes of 2015, embrace SEO in 2016 and offer your potential customers… Read more »

Why Do You Need SEO? Pt. 1

2015 is drawing to a close, which means a new year is right around the corner. How are you changing your business strategy in 2016? If you haven’t, we recommend embracing SEO, or search engine optimization. You’ve probably heard about it, but don’t yet realize how essential this is for the success of your business… Read more »

Technical SEO Tips: Local Business Website Optimization

Your website isn’t just for organic rankings on SERPs; It is also a piece of the local business game. the one that helps your business show up for local searches via the desktop or phone. How are these searches any different than the organic or paid results on the SERPs? They present businesses based on… Read more »

What Updates Does Your Website Need?

Your website introduces potential clients to you and your business. With this in mind, you should be ready to update your website and your social media pages with information on any changes to your team or office. We urge you to talk to your SEO company or your practice’s webmaster. Let everyone know what is… Read more »

Technical SEO Mistakes

The Penguin, Panda, and Hummingbird algorithms currently determining how content and websites are shared across Google. It’s important to remember that creating and sharing quality content isn’t the end game. Once you’ve gone through the process of creating and offering up the content, you need to consider your website’s technical aspects to ensure the content… Read more »

Yahoo and Google Join Forces: What You Need to Know

“On October 20th, Yahoo announced that it had reached an agreement with Google that would give Yahoo the option of serving Google’s paid, natural and image search results on its owned properties and syndicated network. In addition to powering search through Google, Yahoo would retain the ability to power its search functionality through its partnership… Read more »

Technical SEO Tips: Meta Titles and Descriptions

No, your meta title and description are NOT signals when it comes to your rankings on search engines. However, they play a vital role in informing your potential patient about what’s on your website. Think of a meta title and description like the information you’d find on the back of a book. A potential reader… Read more »

How to optimize your web presence all year round

We make it a priority to be in regular contact with our clients, but it seems like we’ve had the pleasure of talking to many of our clients over the phone a little more frequently over the past few weeks. Why? The end of the year is coming, and it’s coming fast. Our clients’ patients… Read more »