Month: December 2018

Google Social? Reviews Are All You Need

Over the past five years, it seems like everyone has tried their hand at a social media platform. This type of online community building and interaction has changed how we interact with each other and brands as well. It makes sense that Google would dive into this space, hence their Google+ project that never really… Read more »

An Active, SEO-Friendly Web Presence Can Reach More People

Because Google can focus major updates on correcting or improving on certain issues, it can be easy to assume a downturn in site traffic is the result of these changes. While you certainly want to know what is happening with algorithm updates, your site’s dwindling numbers may be due to a lack of common, and… Read more »

Make Sure Your Website Is Easy To Visit On Mobile Devices

Mobile devices continue to offer amazing convenience, and people are increasingly reliant on them to manage tasks, and search for information online. Because of this, you should certainly expect to find people in your area who will reach for their phone when they have a question about dental care, or an interest in finding a… Read more »

Client Feature: Dr. Calcagno

Merry happy to all! During this holiday season, we’re excited to celebrate our favorite holiday: Friday! That’s because Friday is the day we give a shout out to one of our outstanding clients. We get to work on behalf of so many amazing dentists (many of whom are also philanthropists!), so it’s our pleasure to… Read more »

Using Rich Snippets To Improve Your SEO

What are rich snippets doing to help you improve your SEO? These short blurbs help your website, but the results are visible somewhere else – these details enrich your site’s links in Google results. Essentially, when someone is looking for which link to click, a site that takes advantage of rich snippets can have additional… Read more »

How AMP Updates Can Impact Your Web Presence

Are you keeping up with the updates that affect website development and hosting? If you already have a site, and feel confident in it, you may feel that these updates have little to offer. What you should know is that competing practices that take advantage of improvements may be able to improve their SEO efforts,… Read more »

SEO Will Continue to Be Crucial for Marketing Content

If you’re a small business, you may not have the marketing resources that a larger player does. However, you have the advantage of being more nimble. You can try something different from other competitors without going through layers and layers of approval. This is a major asset when it comes to marketing your business, because… Read more »

We Can Help You Break Free Of Outdated SEO Practices

The strategy you used to make your website easier to find in the past may have been successful. Unfortunately, technology updates and search engine algorithm updates can neutralize the benefits of old tactics, and weaken your overall online marketing efforts. What can you do if your SEO practices no longer help you promote your practice?… Read more »

Understanding SEO, And The Importance Of Online Marketing

Search Engine Optimization, or SEO, is a matter of real concern for anyone who wants to promote themselves, or their work, online. If you are interested in advertising your dental practice online, your SEO efforts can dictate how effective your site is at reaching people in your area. There are many different factors that can… Read more »

Selecting The Right Colors For Your Website Design

Pantone’s color of the year is Living Coral, a warm coral tone that manages to be eye-catching and mellow at the same time. We recently used coral in a new website design for one of our clients – the new page replaces an older site that had been effective in the past, but was no… Read more »