These days, mobile devices are ubiquitous, and people are spending increasingly more time looking for what they want through their smartphones. For businesses that want to get their name out there and recognized, a website that displays easily and beautifully on mobile devices is essential to a successful marketing campaign. With a highly responsive site, your company and brand can reach your audience where they are—on their smartphones perusing social media and other mobile-friendly sites.
1. You can reach a broader audience.
As smartphones, tablets, and other connected devices become a bigger part of everyday life, more people are conducting online searches through those devices, rather than on desktop and laptop computers. A website that can be found, brought up, and navigated easily on a phone will reach a broader audience than a website that can only be viewed on a larger computer screen.
2. Responsiveness is an important SEO metric.
Responsiveness describes a website’s ability to display on multiple screen sizes, and with such a variety of devices being used to search online, responsiveness is a now a highly important factor in SEO rankings. The point of SEO is for search engines to rank the most useful information according to any search query. If your site isn’t responsive, then it is much less useful to the searcher, and may suffer significant SEO penalties.
3. It’s easier than ever.
The best reason to go mobile now is that you no longer need to create a separate website in addition to your main site just for mobile devices. At MDPM, we specialize in making our clients’ sites highly responsive so that they quickly conform to any screen size. By making it easier to take advantage of the mobile trend, we can help you benefit from going mobile without having to build a second website specifically for smartphones.
Want to make your site responsive to mobile devices, but aren’t sure how or where to start? Then contact us and let us help! Send an email to MDPM Consulting at [email protected], or give us a call at 972-781-8861!