Have you recently purchased an existing dental practice? If so, you may find yourself in a unique situation: You want to maintain your current patient base, but you always want to grow and expand. In addition, you definitely want to put your own touch on the practice as well. Fortunately, we have the marketing experience to help you with transitioning a dental practice.
Exploring New Marketing Options
We will take a look at the practice’s current website, as well as your marketing plan. Form there, we can decide what changes need to be implemented. While each community is unique and different, a content-focused approach (blogs and original website copy) combined with local SEO will definitely be beneficial for your new office.
We can also help you update your website’s design. We recommend rebuilding a site every three years, which helps you avoid appearing outdated. We can make sure your new site is mobile-friendly, optimized, easy to navigate, and esthetically beautiful.
Branding and Logos
As you transition your office, you’ll likely want to update the logo and branding. Our graphic designer can help you create a new logo that perfectly encapsulates your new practice. We can also begin implementing new branding to begin the process of truly making the office your own. When we design your new logo and create a new branding strategy, we can also take into account new demographics and patients you wish you attract. We may also discuss microsites, social media strategies, and other possibilities as you put your mark on your new office.
We can Help!
If you recently purchased an existing practice, or if you’re taking over for a retiring partner or office owner, then we can help the transition process. From logos and branding, to a new design and a updated marketing strategy, MDPM Consulting has the tools and experience necessary to help your office grow and succeed.
Do you have questions about transitioning a practice to new ownership? Looking for new ways to improve your online marketing strategy? Then contact us today and let us help! Send an email to MDPM Consulting at [email protected], or give us a call at 972-781-8861!