You can spend tons of your hard-earned money on SEO marketing and an awesome website, and it may yield great traffic statistics. However, if you don’t get conversions—qualified patients coming into your dental practice to spend money—what’s the point? It’s like buying a yacht you’ll never use. At MDPM, we will find you the right… Read more »
Building a beneficial social networking presence for your (Dallas or Fort Worth area) dental practice takes time. You’ll need to invest in your Facebook account or hire someone like MDPM to do it for you. That said, many dentists have unrealistic expectations of what Facebook can do for their marketing program. Understand: Facebook wil not… Read more »
How do you measure success? Personal happiness? A profitable business? Admiration from your peers, employees, community, and family? All of these are important, and all can be improved if your business—your dental practice—is going like gangbusters. So, how do you evaluate your marketing strategy? At MDPM, we provide a free evaluation. All you have to… Read more »
The short answer is, “If your clientele will use it.” Just know that most dentists don’t use social networking in the most advantageous way…and the ROI can be very low. However, social networking with your current patients can and does project the image of a progressive dental practice with a friendly staff who like their… Read more »
The real value of the Modern Dental Practice Marketing Program is in its diversity. Online and in your community, we’ll build a brand and reputation that will keep your name—or your practice name–on the tip of everyone’s tongue.
So when the PTA mom gets asked, “Who’s your family dentist?” the response will include a half-hour description of your last costume party…or teeth whitening party…or high school mascot skit…or awesome website…or interesting, funny blog posts…or special new patient offer…and so on and so on.
Is your marketing plan based on a monkey-see, monkey-do philosophy? Do you hear about things like Facebook, blogs, and branding, and think, Wow. I really need to get in on that! In truth, you do need to get in on it. But copying the marketing tactics of other dental practices won’t get you to the… Read more »