Category: Uncategorized

Color And Web Design: What You Need To Know

Rarely is a patient first introduced to you at your office itself. Most of the time a patient will check out your website first. Therefore, your website content and designs can say a lot about you and your services. For example, the colors you choose can be a window into the type of environment you… Read more »

4 Unfounded Fears Of SEO

At MDPM Consulting, we believe that proper search engine optimization (SEO), and content creation, can help improve rankings and attract new clients to your business. However, we often encounter practice owners with serious reservations about embarking on a search engine optimization strategy. There are so many unfounded fears and misconceptions about SEO. Today, we’re going… Read more »

Jill Nastasia Featured On Dentistry Uncensored

This past February, our own CEO Jill Nastasia was interviewed on Dr. Howard Farran’s Dentistry Uncensored podcast. We’ve always been fans and regular followers of Dentaltown, so we were proud to see Jill discuss modern marketing techniques on their podcast.

3 Changes To Make To Your Online Marketing Strategy In 2017

In just a week and a half we’ll finally be in a new year and leaving 2016 behind us. Since a coming new year is the time to make resolutions, why not resolve to update your online marketing strategy? Successful search engine optimization, or SEO, means staying on top of the latest trends and changes…. Read more »

Ready For “Top Stories?”

At MDPM Consulting, we strive to stay on top of the latest news and changes from Google. Recently, Google made a major change to the way they showcase news. “In The News” debuted in 2014, presenting users with different news stories from multiple sources. Now, they have added “Top Stories,” which uses a style similar… Read more »

4 Important Tips For Using Images On Your Website

A website or blog with nothing but text can be both boring and difficult to read (no one enjoys big blocks of texts on a site). That’s why images are used to better showcase your practice and make your site, as well as your blog posts, more inviting to the eye. However, there are a… Read more »

Client Feature: Central Park Dentistry

Our favorite blogs to write are the ones that feature our clients. We like to showcase their accomplishments, and debut their new websites. Today, we’re looking at the new site we helped create for Dr. Scott Hansen’s practice, Central Park Dentistry. Our team worked with the doctor to ensure his new website reflected his unique… Read more »

When Do You Need To Update?

How often do you update the information on your website? Unfortunately, we often encounter sites where a client has changed nothing in months or even years at a time. Your copy, photos, and staff information should always accurately reflect your office and your available treatments. You need to update periodically to make sure you’re giving… Read more »

What Website Design Should You Choose?

When we visit a business website, we absolutely judge a book by its cover. After all, if the website is difficult to navigate or is outdated, you are likely to assume that the equipment and treatments the business or practice uses may be a bit antiquated as well. You should always make sure your design… Read more »

The Importance Of Authenticity

What do we mean when we say your marketing plan should embrace authenticity? We simply mean that the content you share and create should meet your clients’ expectations. You should come across as a caring, well-informed professional both in the office and on social media. So, how do you make sure your content comes across as… Read more »