We know that ensuring growth and success of your dental practice means encouraging new patients and chasing down new leads. However, in the pursuit of new patients a practice may end up ignoring their current patients. Staying connected with your current patients can have a number of benefits for your office, including the growth of your dental practice!
The Power of Word-of-Mouth
While advertising can be a very successful way to attract new business, nothing works quite like word-of-mouth. Honestly, what is more likely to get into the doors of a business, a well-made commercial or someone you love and trust telling you it’s a great place? When patients tell their friends what an attentive and caring dental professional you are, they are more likely to make an appointment when a dental issue arises. Keeping a connection with your current patients not only ensures they come back in the future, but that they may also encourage friends and family to visit as well.
Stay in Contact
How do you maintain that connection? First, make sure you schedule follow-up visits when a patient leaves the appointment. You can also send out periodic remainders via newsletters and eblasts (but don’t go overboard, send maybe one per month) to patients’ emails. Having an active social media presence means that you make appearances in your patients’’ social media feeds, keeping your dental practice fresh in their minds. We can also help! Our team can create original content, such as blog posts, newsletters, and email blasts. We can also help maintain an active social media presence with our free monthly kit. You can call us to discuss incentives for referrals and other options for encouraging people to let their friends and family members know about your team and their services. For more details, give MDPM Consulting call today.
Do you want to learn more about keeping your current crop of patients satisfied? Ready to expand your online marketing plan and grow your practice? We can help! Contact us today and let us help! Send an email to MDPM Consulting at [email protected], or give us a call at 972-781-8861!