As a business owner, you always need to be on the lookout for a way to encourage new patients to visit your office, or help current patients want to schedule consultations. A good promotion is an excellent way to create new business for your dental practice. Today, we’re going to talk about creating new specials related to the summer months and holidays!
Even though we’re still in the early part of May, you should start working on a promotion for summer now. Many of our clients have had great success with specials related to cosmetic dental care. Throughout the summer people will be socializing, hanging out at the beach or the pool or attending Fourth of July BBQs. Naturally, people want to look their best at these events and that includes their smile. You can create specials related to teeth whitening, veneers or even orthodontics, such as Invisalign® or ClearCorrect.
Useful Summertime Tips
You can also choose helpful blog topics for the summer. These posts will be more likely to be shared and commented on as they are relevant. For example, you can write about the link between sports drinks and tooth decay, recommend ways to avoid sunburns, discuss the important of hydration, or again, highlight your cosmetic dental treatments. As you engage your patients online, you form a connection that can not only make them more likely to continue visiting your office, but can introduce you to their circle of friends on social media.
We can Help!
Need help creating a summertime promotion? Then let us know! We have experience helping our clients create and implement specials and promotions. We can help with graphics to share online and post information to our social media pages. If you have any questions, or if you’re ready to schedule a consultation, then contact our team today.
Do you have questions about creating promotions? Looking for new ways to improve your online marketing strategy? Then contact us today and let us help! Send an email to MDPM Consulting at [email protected], or give us a call at 972-781-8861!