How Does Mobile-Friendliness Improve User Experience?

As a dentist, you most likely have a website in place. After all, that’s pretty essential to any successful business. However, since more people use their smartphones to surf the web, you also need a site that is compatible to an array of devices. Mobile-friendliness can improve user experience. Without it, you could be inadvertently hurting your practice. More than ever, you need to make sure your website is easy to navigate on tablets and smartphones.

Don’t Turn Away Potential Leads

When a site isn’t optimized for mobile use, viewing it on a smartphone can be difficult. Navigating to different pages can be frustrating. In fact, studies show that people will leave a site in seconds if they find it’s not mobile-friendly. As a result, you could be turning away potential patients. Your website should act as an introduction, the first step in the process of bringing people through your door. Don’t let an outdated site slam the door on possible leads!

Responsiveness and SEO

In addition to patients, mobile-friendliness can also have an impact on SEO. Google focuses on user experience by directing the user to websites that they feel will best address that person’s question. As a result, better rankings are often awarded to websites that are responsive. More than ever, making sure your site is updated and ready for use on phones and tablets is vital to your online marketing strategy.

We can Help!

Not sure where to start with updating your website? We understand. As a practice owner, your time is filled with helping patients. Your office staff and team are also busy with assisting patients throughout the day. As a result, your SEO and site maintenance can become a low priority. Instead of letting this happen, talk to our team. We can help you update your website, manage your social media, write your blogs, and more. Remember, MDPM Consulting is here to help!

Interested in making your current website mobile-friendly, or designing a brand-new site? Do you have questions about online marketing strategies or SEO? We can help! Send MDPM an email: [email protected], or give us a call at 972-781-8861. Talk to our team today!