If you channel surf, you’ll see tons of shows dedicated to redesigning and updating your home. As a dentist, every few years you’ll be changing the interior to your office. Well, just like your home or your physical office, your website will need updating, if not a complete redesign, every few years. Let’s talk about how often you should redesign your dental website.
A New Look Every Three Years
Like the heading says, you should overhaul your website every three years. That may seem like a lot, but you’ll be surprised to learn how quickly the preferred esthetics of web design change in just a short time period. In addition, a redesign allows you to also implement new SEO strategies. For example, many clients come to us with relatively new sites that are not mobile friendly or don’t have long tail keyword strategies that can help with voice searches. As part of a website redo, we can incorporate these factors, along with other search engine optimization options.
The Implications of an Outdated Design
SEO aside, lets talk about the implications of an outdated design. If you were to visit a dental practice, but you saw peeling paint, dirty windows, and interior design decades out of date, you would leave, right? The implication being that a practice that looks outdated also implements outdated technologies and treatments. Well, your website is your online office and often the first introduction a person has to your practice. Poor or outdated web designs can have the same impact on someone looking for a dentist.
We can Help!
Not sure where to begin? Give us a call! Our team will work with you to create a brand-new website that reflects your office’s esthetics and your approach to dental care. Give MDPM Consulting a call today to discuss custom websites, organic SEO, social media, and more.
Do you have questions about updating your dental website? Looking for new ways to improve your online marketing strategy? Then contact us today and let us help! Send an email to MDPM Consulting at [email protected], or give us a call at 972-781-8861!