One of our goals in 2015 is to help our clients put a face with their contact here at MDPM Consulting. We’re always here to answer your questions, give you an update on your SEO and web marketing progress, brainstorm about your next move, or chat about what’s going on with you and your team at your practice, but there’s a buzzword floating around regarding the trend in online marketing: transparency. So, we’re making it a priority to introduce the faces behind MDPM and give an inside look at just what it is we do every day to serve our clients.
Today, we’re proud to introduce Elford Alley, who is the senior editor here at MDPM.
Targeted, optimized, original, clinically accurate content
Like most of the talented individuals who make MDPM Consulting’s content creation team, Elford is a writer by trade. Marketing — especially in the dental industry — came second for Elford, but we consider that a good thing for our clients. Elford is MDPM’s go-to content guy. Our team and our clients know they can always come to him if they want top-notch web, blog, and ebook content. Although he stays very busy taking care of his daughters Ruby and Lucy during the day, Elford is known for his speed. He can crank out clinically accurate, targeted, original, well-written content fast. Seriously, he’s a speed demon. And a very devoted dad.
In addition to creating customized content, Elford plays an important part in our client onboarding process. He works with Gery Laboy, who is our account manager and training coordinator, to conduct new client interviews. These interviews help us get to know about a new client and his or her business/dental practice so that we can create a web presence that serves as an online extension of the physical office. We use the information gathered in this interview to craft a thorough, complete, and ongoing keyword and SEO strategy — identifying target audiences and locations, and much more.
Want to know where Elford’s writing has been published (he has an impressive portfolio), what instrument he plays, and more about what he does for MDPM Consulting clients? Read his full bio here!
Are you interested in filling your website with optimized, original, clinically accurate content? Are you considering incorporating blogs into your digital marketing strategy? Maybe you’re ready to take your content marketing to the next level. We’re here to help! Give Jill a call at (972) 781-8861 or send us an email at [email protected].