Category: Dental Consulting

Is Your Business Leveraging Instagram Video?

The content you create for your social media channels should be driven by your overall strategy. When you set out to create a social strategy for your business, one of the things you should consider is how you’re going to drive engagement on your page. A recent study has shown that videos on Instagram receive… Read more »

Social Media Ideas for National Children’s Dental Health Month

February is National Children’s Dental Health Month, a time to take stock of how your youngest patients are caring for their teeth. As someone who manages a practice, you know how important children’s dental health is. Good habits and experiences with a dentist can build a lifetime of healthy teeth and gums. This is the… Read more »

What Questions Are Your Dental Patients Asking?

As a dentist, you’re addressing the medical needs of your patients. Although it looks and feels different than retail or a restaurant, you are in the service industry. You want your patients to feel like they can get the help they need. A welcoming care environment full of friendly faces can help you achieve this… Read more »

Banking on a brighter future: Profile on Andres Bedoya of BBVA Compass

Last week, we announced that MDPM Consulting will join forces with the North Texas Hispanic Dental Association, MassMutual, BBVA Compass, and Optimal Economics Capital Partners at a business seminar geared toward dentists, CFOs, and industry controllers on Thursday, September 10, here in Dallas. MDPM Founder and CEO, Jill Nastasia, will discuss what online marketing can do… Read more »

4 Ways To Take Advantage Of Google’s Local Search

Consumers don’t just want to find a business or a restaurant; they want to find one within a few miles of their current location. With the right information in the right places on your dental website, you can take advantage of local searches to make your business more visible to potential patients in your community.

What do you have that other dentists don’t? YOUR PATIENTS! Part 1

The Importance of Capitalizing on General Referrals Back in April, we answered a very important question in our monthly newsletter: What do you have that other dentists don’t? The answer: your patients! Over the next several weeks, we’ll be discussing how your relationship with your valued patients can work for you when it comes to… Read more »

Should Dentists Advertise on Angie’s List?

This blog contains a fairly comprehensive look at Angie’s List and explains how dentists advertising on the review site may increase new patient numbers, in some cases. What is Angie’s List? Angie’s List is an American-based aggregator that provides members with reviews of service companies. Approximately 2 million US and Canadian households subscribe to Angie’s… Read more »

5 Ways to Improve Your Google Rankings Now

If you’re still trying to get more incoming links to improve your Google PageRank score, and you seem to be just treading water, consider the more recent suggestions Google offers for improving website rank. I regularly watch Google’s tips videos, read Matt Cutts’ blog, and jump on any new post at the Google Webmaster Tools… Read more »

Converting Web Visitors to New Patients

Sometimes Google Analytics numbers show that a website and blog are receiving good traffic and ranking high for targeted keywords, but the data doesn’t translate to telephone calls and new patients. Many dentists become frustrated with this situation, as do the website companies that manage SEO. Instead of becoming frustrated, let’s analyze this situation to… Read more »

Grade Your Front Office Team, Dentists!

Do you wonder how your front office team handles calls? At MDPM Consulting, we’re problem solvers. In some cases, we build a dental website that draws excellent traffic, but something mysterious keeps the dentist’s appointment book from filling up with new patients. We analyze user experience, look at how long visitors remain on various pages… Read more »