Statistics show that 92% of consumers look at online reviews before making a purchase. That means that people who don’t know you are going to go online and make assumptions about you, your practice, your team, and your services before ever walking through your door. What are you doing to ensure your online reviews are positive?
Once upon a time, Yelp was the go-to for reviews of local businesses. That’s not the case anymore. Do a basic Google search for a business in your area. You’ll see information pop up on the right side of the SERP (search engine results page) with business information, business hours, maybe some photos, the map, and – you guessed it – reviews. Google is putting consumer reviews in front of searchers before they ever make it to your website. Having a steady stream of positive reviews on Google and Facebook is imperative to having a positive web presence. Also, rumor has it that Google shows businesses with more Google reviews a little more love (aka higher rankings) in search results.
How Do I Get Reviews?
Our reputation management strategies teach you and your team how to generate the right kind of reviews and testimonials, while our experts leverage those good reviews to boost qualified leads and help increase patient flow.
Chances are you already have at least a couple of awesome patients who are more than willing to leave positive online reviews about your practice. Garnering reviews from these patients is essential, and we make it easier by setting up Facebook, Google+, and Yelp profiles (if you don’t already have them) and incorporating all of your reputation management profiles on your website.
And if you’re not sure how to ask patients for reviews, we’ll work with you and your team to help put your best foot forward online.
Have a Cup of Coffee On Us!
Our Have a Cup of Coffee on Us campaign is a great way to boost your reputation management and social media. We’d love to tell you about it! Fill out the form below or give us a call at (972) 781-8861.